Talking to potential customers in their own language can provide the critical edge in generating new leads via your website and driving international business.

From static HTML to database-driven sites, launching an effective multilingual website requires the expertise and resources to fully translate and localize the site in as many languages as required. Comtec has developed a three stage strategy for ensuring your website translation process runs as smoothly as possible and most importantly, to ensure your website delivers against broader business objectives.

Step 1: Planning the website translation project

Comtec will help prioritise and phase translation to meet your website's business objectives, whilst staying within budgetary requirements. As part of the initial stage, Comtec will also review your website to provide technical advice and recommendations for navigation, cultural sensitivity and style.

Step 2: During the translation process

Comtec liaises with both you and your website developers to review content requirements and plan the translation from a technical perspective. Finally, we can also work with your SEO (search engine optimisation) experts to ensure the website is seen by your target market. Comtec will then deliver comprehensive translation to ensure a fully localised site ready for launch, including: page content, images, downloadable brochures, newsletters, automated email response and podcasts. This also includes translation of optimisation elements, i.e. page titles, descriptions, keywords and alt tags.

Step 3: After website launch

Comtec will also provide ongoing translation support: services to handle updates to your website and most importantly to assist with managing sales enquiries received through your multilingual website.

*Source: Forrester Research

For more information about our website translation services, please click here

Back to Latest News